A Woman's Brain On Food
Dr. Uher showed men and women subjects images of food and non-food pictures. They had the participants go through pictures twice - once after fasting after 24 hours and another time after eating as usual.
It didn't matter whether the subjects fasted or not - the women's brains showed a much stronger reaction to the images of food than the men. Both groups obviously had stronger reactions after fasting, but the temporal cortex of women fired up like fireworks on the 4th of July when they viewed pictures of food. Interestingly, when showed non-food images, there was no marked difference between men and women.
So what does this mean? It probably just illustrates that men and women process the idea and images of food very differently. Doctors hope this is a first step towards figuring out why women are far more succeptible to eating disorders than men.
I took the study a step further and tried to figure out what will make a man's occipitotemporal cortex explode with activity. Unfortunately, I don't have it in the budget to scan people's brains with an MRI machine, so I simply observed my subjects' behavior. In conclusion, the following images invoked a strong emotionally response from the men I studied, as compared to the women I interviewed:
This one's a no-brainer. Half of the guys' jaws dropped. Interestly, my Victoria's Secret catalog disappeared after my study.
Men and toilets. It truly is a man's throne. This one has a luxurious seat, computer, telephone, and TV in the wall.
I actually saw three men's thumbs jerk involuntarily. What is it about men and remote controls? I believe it's ingrained in our genes, but that's for another post.